June 1, 2015
May 24, 2015
Branded “owned” stories – the key success factor
Ad Age Conference by Adobe – 15.04.2015 – outline New York, Pier 36 David Berkowitz, CMO of MRY and moderator of the panel, said that marketers have been communicating with their audiences on digital platforms and telling stories from a “storyteller’s lens” rather than taking a “story-making” approach. According to Berkowitz, story making is when […]
May 21, 2015
Video launch on Mercedes Benz YouTube
The Makulo project has finally kicked off! Partnered with Mercedes Benz the crew of 30+ pro athletes from a range of sports including wakeboarding, biking, skateboarding, kitesurfing, and windsurf is cruising around northern Germany in the new GLA Streetstyle edition. Creating a massive amount of social media content. The first event the riders hit up […]
