We Bring Balance To The Lives Of Brands And Influencers

The Balance of Opposites

MAKULO In A Nutshell

A Unique Set Of Features That Separates Us From The Rest.
Learn How To Save 80% Of Your Work Hours Per Influencer

A One Stop Software Solution For Your Influencer & Content Marketing
Strategy -> Briefing -> Content Creation -> Branded Storytelling & Social Activation -> Analytics > Controlling -> Reporting

Changing Customer Espectations And More Channels To Serve Challenge Agencies & Brands To Work Smarter, Faster And Greater To Reach Out To Their Customers. MAKULO Gives You The Tools To Create Authentic Branded Stories By Maximizing The Output Of Your Influencer Network. Cost Efficient And In Real Time.

We Believe

The Ability To Deliver More Human And Intuitive Experiences Through Storytelling, At Every Touchpoint, For Every Customer, Is The Single Most Strategic Investment For Modern Brands.

KPI Driven

“Cost Per” Analytics – Measure & Learn – Customizable Metrics & Integrations – Individual Reports


Legal Compliant -> No Automated 3rd Party Data Aggregation & Connection

Eco System

A Software Of Interconnected & Supporting Features Which Mutually Enrich And Reinforce Each Other.

Higher ROI

Workflow & Data Driven Optimization, Collaboration & Long Tail Effects

Product: Business

Team Manger + Influencer Marketing + Storytelling

You Work With 3+ Pro Athletes & Influencers On A Yearly Contract (Fix Team). You Need To Keep Track Of Their Product Integrations, Activities, Storytelling & Content Production Across All Channels (e.g. Facebook, Instagram …) Media Clippings (Cover, Articles…), Travel Behavior.

Product: Enterprise

Team Manger + Influencer Marketing + Storytelling + Campaign Manager

You Want To Tell Better Branded Stories And Plan Multiple Campaigns Or Product Launches. You Work With Flexible Teams / Influencer. We Have The Right Tools For You To Brief, Manage & Control Your Campaign And Keep Your KPIs On Track.

GDPR & Legal Compliance

We At MAKULO Take The GDPR (Data Protection) And Intellectual Property Of 3rd Parties Seriously And Do Not Connect Automatically To Social Networks (APIs) To Crawl, Aggregate, Group, Store, Analyze or Otherwise Cluster Information That Is Owned By 3rd Parties e.g. Influencer And Social Networks.

Use The MAKULO Software To Work Legal Compliant – Data Ownership Is The Foundation For Agencies And Brands.

Post Approval & Liability

Our Answer To The Legal Changes for Influencer Marketing -> MAKULO APPROVAL PROCESS. We Developed A One Of A Kind Approval Process That Seamlessly Integrates Into The Internal Workflow To Protect Your Brand From Liability Charges.

Legal Departments Love Our Solution. Brief, Track, Approve & Document Each Post -> Fast And Easy To Use Via Mobile & Desktop In Real Time.

Strategy & Briefing

Audience: Who Are We Targeting? Where Do We Reach Them? Market: Where Is The Opportunity? Objectives: What Are Our KPI´s? How Do We Map Them? Resources: What´s Our Budget?

Convert Strategy To Briefing Via MAKULO Software

Casting & Matching

Invite Your Influencer & Brand Ambassadors Via Email. Add Them To Campaign By Unique Invite Code. Analyze Their Audience & Average KPI´s, Current And Passt Brand Partnerships (Sponsors). Use The Matching Engine (MAKULO Index) To Separate The Best From The Rest.

Convert Contract Details & KPI`s In Goals And Targets.

Process & Execution

The Unique Business Intelligence & Analytics Engine Takes Care Of The Content Delivery & Quality Assurance. All Work And Communication Goes Through MAKULO´s Software.

Output & Optimize

Branded Stories, Media Clippings, Social Posts And Many More – Ready For Download & Distribute On Your Own Channels. A Suite Of Tools Makes Sure That Everything Follows Best Practices And Adhere To Necessary Guidelines.


All In One Solution

Managed Content Creators, Casting, Contract Handling, Support With Briefings, Quality Assurance & Optimization incl. MAKULO Software.
Click “PLAY” Below To Learn About Our Full Service Project “Next Exit”.

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